Work at Home Based Business

Archive for the ‘Ebooks’ Category

A lot of people are going to get this question wrong and it’s because they don’t understand the true psychological barriers to earning a living online from the “comfort” of your home. Okay, there, that should give you a clue. The question?

What’s the hardest part about Internet marketing?

If you said, not knowing what you’re doing…buzz. Sorry, wrong.

That’s only true at the very beginning. Sure, nobody knows what they’re doing when they first start out. Heck, I didn’t know what I was doing when I first started either. But I learned.

However, even with all the knowledge, you’re still not going to have success unless you do one very critical thing.

Know what it is?

Time’s up…Buzz.

Okay, here’s the answer…take action.

I don’t care how much you know. Unless you actually sit down and do the things that you need to do, you’re not going to have any success at all.

Okay, some of you are probably saying, “Duh! Well, of course not.” Ah, but do you REALLY understand WHY this is such a huge problem? I mean why is it that so many people don’t take action?

I’m going to explain why with a very specific example. After you are done reading this, you will TOTALLY understand why this process is so hard for people.

Let’s say that you want to create your own ebook. It doesn’t matter what the topic is. It can be anything at all. Okay, let’s take a look at what’s really involved with doing this.

Well, for starters, you have to create the book, which means tons of writing and tons of research in order to get the book written. But that’s only part of the problem.

A good marketer knows that in order to sell this ebook, he has to build an opt in list of prospects. To do this, he needs to create another book to give away as a free report. Plus, he needs to create a squeeze page in order to get opt ins. Then, he needs to create an autoresponder series of relevant content in order to persuade people to buy.

On top of all that, he has to create a sales page to actually sell the ebook from. And these can cost a fortune if he can’t write sales copy himself. And finally, if he wants to establish a web presence, he should also have his own full blown web site…another pain in the butt to create.

As you can see, this is a ton of work. And we haven’t even gotten to the part of actually advertising your product. But why is it that people don’t want to do this? It’s not so much because of the work itself, though that is a part of it. It goes deeper than that.

See, when you’re confronted with having to put THAT much work into something, in the back of your mind, you’re always thinking, “What if I do all that work and it’s a flop?” The thought of having to put in all that work for NOTHING is what scares people the most and that is why they don’t do it.

Truth is, if somebody did all the above for them and said, “Here, take it” they’d at least give it a shot. They’d have little to lose by putting out a few ads. If it didn’t sell, so what? They at least didn’t waste all that time creating something.

Well, when I realized this, I finally decided to do something about it. I’ve created a test product to see how it does. It’s called, very simply, “Business In A Box” and it has all the things I discussed above. All you need to do is take it and upload it to your server. Yes, you will need to get your own hosting and domain. That’s the only thing I don’t provide.

Here is what you get in “Business In A Box”.

Squeeze Page for collecting opt ins
Free Report to give away to these opt ins
52 week autoresponder series to follow up with opt ins
Product to sell
Sales Page
127 page web site loaded with content. (No, you’re not seeing things)

The only thing you have to do is just upload the sales pages, squeeze pages and site and get an autoresponder (I recommend Aweber) to send out the followup series to.

If you want to get more detailed information, here’s the web site:

http://www.stevewagenheim.com/biab/

I’ve sold a few beta copies and you can read the testimonials on the sales page itself. There are more but I didn’t include them all because, quite honestly, you wouldn’t believe what people had to say about this offer.

Why am I making it? Well, I look at it this way. I’ve already done the work by putting all this together so why not give others the chance to use it as well? So few are going to take action anyway (even doing all this for them) that I’m not worried about there being a glut on the market. Besides, I’m only going to let so many of these go before I pull this page down. So don’t be surprised if you go to it today and find it gone.

Anyway, here’s the site again.

http://www.stevewagenheim.com/biab/

If you have any questions at all, just send them to:

swagen2167@aol.com

Put “Business In A Box” in the subject

There is nothing I won’t answer. It’s not like it’s an ebook of secrets that I have to keep from you. I could tell you everything that’s on every page of every site and it won’t matter. You’ll either have to get it or do it yourself, which is what I am trying to save you the trouble of doing.

So ask anything you like. I’m an open book.

In the meantime, you now know what the hardest part of making money online is…taking action.

And believe me…for most people…it’s the deal breaker.

To YOUR Success,

Steven Wagenheim
Business In A Box

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I didn’t really start to make a lot of money online until I started to create my own products. You’re probably wondering why that is. Well, I’ll briefly explain and then give you a few product creation tips that I think you’ll want to make note of.

Okay, so why do you want to create your own products as opposed to marketing products that others have created? Well, one reason…competition. when you’re promoting other marketer’s products, you’re going up against all their affiliates. When you’re selling your OWN product, you not only have no competition, but you also have the help of affiliates selling YOUR product.

Having said that, there are a few things you’ll want to do when creating your own product.

At the top of the list, believe it or not, is to give your product a professional appearance. Trust me, in this business, looks are everything. So have an ecover made if it’s an ebook. Whatever the product is, have a matching graphic for it. This will increase, not only the perceived value, but also the number of sales that you make.

The next thing you want to do is make sure that the product is well made. For example, for an ebook, you want to have a table of contents, page numbers, a resource section and so on. You want the product to be as well made as possible. A well made product will bring about sales from previous customers. If they were happy with your first product, they’re more likely than not to buy your second product.

Another important thing to consider when creating your product is what you’re going to charge for it. If you’ve done your research correctly, in order to determine if anybody will even want your product, you’ve found that there are other products already out there similar to yours. It is important to know what these products are selling for so you can price yours accordingly.

In my signature is a book that goes into all of this and more in a lot more detail. It’s probably the best book you’ll ever pick up on product creation. It was written by my friend Justin Michie and myself. It leaves no stone unturned when it comes to product creation.

If you want to make it to the next level in terms of income, then creating your own products is the way to go.

To YOUR Success,

Steven Wagenheim
Complete Guide To Product Creation

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Well, I’m going on a rant…yet again. I find it amazing that when people drop the ball when it comes to their own business, they always look for somebody else to blame. Well, you can look no further than your mirror because the person you’re staring at is the ONLY one to blame.

True story. A guy over at a forum where I hang out made a post about how his hosting company screwed up by not sending him an email about his domain renewal. As a result, the domain lapsed and he lost it. Well, I don’t mean to be a royal pain in the backside but there is only one person responsible for keeping track of when your domain comes up for renewal…you.

I have a spreadsheet with all my important pieces of info, including logins and passwords, domain renewal dates, commissions owed and due, and so on. I don’t leave anything to chance or in the hands of others. It’s my business and ultimately, I’m the one responsible for making sure that my business doesn’t crumble to dust because I forgot to watch over it.

It’s kind of like needing somebody to remind me to feed my kids or they’ll die. Well, duh! It isn’t anybody else’s responsibility to remind me to feed my kids or take care of my business…or anything in my life for that matter. Ultimately, I am the only one responsible. In other words…the buck stops here.

What about you? Do you take care of all the things you’re responsible for? Do you keep track of domain expirations? Do you track your commissions that are owed you? Yeah, I know it would be nice to have the merchants pay us on time, but when they don’t, it’s up to us to contact them and say, “Hey, what’s the deal? Where’s my money?” Nobody is going to do it for you, that’s for sure.

Show me a person who is very successful and I will show you somebody who takes care of his own business and doesn’t leave it to others or to chance. That’s a sure fire way of losing your shirt.

Now if you’ll excuse me, I have some deadbeat merchants I have to get after for commissions that are owed to me.

Hey, somebody’s gotta do it.

To YOUR Success,

Steven Wagenheim
The Real Truth About Making Money Online Videos

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Ebooks have been extremely popular for a long time and don’t seem to be going away anytime soon. If there is a subject you’re searching for, no matter how obscure, there is a strong chance that an ebook has been written on it. You might wonder why there are so many ebooks being written every day, even in highly competitive niches like “work at home” - “make money online” - “internet marketing” and many others. Why do people keep writing these? Hasn’t all the information already been covered?

The reason so many new ebooks come out all the time is because they are relatively easy to create, they tend to sell well, there’s always people looking for more information on a topic, and the ebook author stands a good chance at making a lot of money from their efforts. Sounds like some damn good reasons to write one if you ask me!

Even in this digital age, much of the market for ebooks is still surprisingly untapped. You would think by now that every topic would have been fully covered but there is still more than enough room for new ebooks and plenty of opportunities to make money online selling them.

Anyone looking get into making money online via ebooks should definitely not be discouraged by the amount of ebooks out there already being sold because there are plenty of great niches that are still largely untapped. Even in the big time competitive niches like “make money online” you can always expand on topics and improve on existing ebooks.

Don’t ever be afraid to get specific with your topics. As a matter of fact, targeting sub niches is one of the best ways to succeed as an internet marketer and ebook publisher. When you write an ebook on a specific sub-niche, you could then follow up with one on a related niche, and sooner than later, you could have a massive empire of hot niche ebooks that make money for you all the time.

Think creating an ebook is hard?

It’s actually a lot easier then you think! Here are the basic steps of creating a new ebook:

1 - The first thing you should do is research the niche to make sure there is a market for it. You don’t want to waste your time on an ebook that isn’t going to sell. If you find that it is a good niche then move on to step two.

2 - Find a couple of related ebooks to get an idea of what information has already been covered, how the author presented the information and what you can do to make your ebook better.

3 - Research the topic to get ideas, facts, and information for the ebook. Even if you think you already know everything there is to know about the topic, you should still do this to ensure accuracy of your information.

4 - Open up MSWord and write, write, write. Don’t worry about much of anything here except getting the words typed.

5 - Now go back and edit, format, spell check, etc… Have a friend go over it too so you can get a second opinion on everything. Add some graphics and a header and footer to make it look more professional.

6 - Covert it to .pdf

7 - Write the sales letter. Or hire a good copywriter to do this for you. This is probably the most important part for getting sales and making money, so you definitely want to make sure you have good sales copy.

8 - Write the affiliate page and any other pages you will have (tos, disclaimer, faq, etc…)

9 - Get the site up and put it all together.

10 - Set it up on clickbank or whatever you are going to use for payment processor.

11 - Market like a madman!

Marketing your ebook is a whole other lesson in itself. There are many ways to market online and you should take the time to learn all about internet marketing so you can maximize your profits.

One good way to get started is to search for forums that relate to the subject you wrote about, become a member of them, and take the time to answer questions and establish yourself as a credible resource on the subject. You can also politely offer free copies of your ebook to reputable members of the forum to get some testimonials and hopefully some affiliates selling it.

Writing and selling your own ebook is one of the best ways to make money online. Getting one created and up for sale is not a difficult task. It will take some time but almost anyone can do it. The hardest part is getting traffic to the sales page and converting it into sales. So you will definitely need to learn all about internet marketing before you will be successful at making money from your own ebook.

Get started right now!

Dedicated to your success,

Trent Brownrigg
Owner of Work at Home Based Business

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